Open role · Marketing · Remote · Part-time or full-time

Media Buyer

You’ll run and grow our paid ads on Meta, mostly driving sign-ups for our webinars. You’ll test creative, watch the numbers, and tell us plainly what’s working and what isn’t.

Apply now
  • MetaMain platform
  • WebinarsMain goal: sign-ups
  • $10K–$30KMonthly ad budget
  • RemotePart-time or full-time

Section 01

Who we are

INSPIRATE helps motivated students punch above their weight class and earn acceptances at selective schools where they’ll actually thrive, without the “Ivy or bust” pressure cooker. Founded in 2023, we work with students from 9th grade through application season.

Our students

Motivated high schoolers, 9th through 12th grade, aiming for selective schools. Their families want a clear plan, not more pressure.

What we do for them

Activities and summer programs early on. Then school lists, application strategy, personal statements, and supplements. One team from 9th grade to decision day.

How we work

Regular 1:1 meetings with a written recap after each one. Progress tracked for every student. Monthly quality reviews so nothing slips, and a student portal that keeps it in one place.

Where you fit

Ads bring families to our webinars, and webinars lead to consultations. You own the top of that path.

Section 02

What you’ll own

You own our paid acquisition on Meta, from campaign setup to the weekly report.

Core

Campaigns on Meta

Plan, launch, and manage campaigns that drive webinar sign-ups at a cost per lead that works.

Core

Creative testing

Use AI tools to make lots of ad creatives fast, then run a steady stream of tests on hooks, angles, and formats. Cut losers fast and scale winners.

Core

Reporting

Report on spend, cost per lead, and show-up rate every week, and say what you’d change.

Ongoing

Funnel feedback

Look past the ad. Landing pages, the sign-up flow, and reminders all affect the numbers, so flag what to fix.

Ongoing

Clean tracking

Keep pixels, events, and attribution set up correctly so the numbers can be trusted.

The short version: Test. Watch the numbers. Tell us the truth. Scale what works.

Section 03

What great looks like

How we think about paid ads.

Pillar 01

Honest numbers

We’d rather hear bad news early than get a nice-looking report.

Pillar 02

Creative is the lever

Most gains come from better ads, not clever settings. Test constantly.

Pillar 03

Quality leads

A cheap lead who never shows up isn’t cheap. Optimize for families who attend.

Section 04

How you’ll be measured

You’re measured on cost, and on whether the people you bring in actually show up.

Efficiency

  • Cost per webinar sign-upWhat each registration costs, and which way it’s trending.
  • ScaleGrowing the budget while holding cost per lead.

Quality

  • Webinar show-up rateThe share of sign-ups who attend live.
  • Booked consultationsSign-ups who go on to book a call.

Section 05

Who this role is for

We’re looking for someone who has run real budgets and reads the numbers themselves.

You’re a fit if

  • You’ve run Meta campaigns and can name the largest monthly spend you’ve managed
  • You can describe a campaign by its goal, spend, and cost per lead
  • You’ve run webinar or lead-gen campaigns before
  • You read the numbers yourself and can say what they mean
  • You use AI tools to turn out lots of ad creatives quickly, and can show us how

This isn’t for you if

  • You judge ads only by clicks or cost per lead, not by who shows up
  • You wait for someone else to make creative decisions
  • Reporting bad results makes you uncomfortable

Section 06

Schedule & structure

This role is fully remote and part-time or full-time.

  1. Fully remote

    Work from wherever you do your best work.

  2. Part-time or full-time

    We’re open to either, depending on the person.

  3. Independent contractor

    This is a contract role. You work as an independent contractor and handle your own taxes.

  4. Getting started

    Your first two weeks are mostly onboarding and training: how we work, the tools we use, and the standard we hold. Then you take over our campaigns, with the team behind you.

Section 07

Apply now

A short application, plus screenshots of your results and of ad creatives you made with AI. Real work tells us more than anything you could write.

Platforms you’ve run

A Google Drive or Dropbox folder anyone with the link can view. Show Ads Manager with spend, results, and ROAS, plus webinar numbers if you have them: registrations, cost per registration, and show-up rate. Blur client names if you need to.

A batch of ads you made quickly with AI tools. A Google Drive or Dropbox link anyone can view.

Google Drive or Dropbox, set so anyone with the link can view.

Trouble with this form? Apply on Google Forms instead (opens in a new tab).

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